Add the matcha powder, coconut sugar, beef gelatin (if using) and 3 tablespoons of boiling water to a mug or measuring cup.

Use an electric hand whisk to vigorously whisk the matcha for 3 to 5 minutes. Note: this truly does take 3 to 5 minutes of whisking! If you don’t whisk for long enough, it won’t become fluffy.

Pour the whipped matcha into a glass of chilled or steamed non-dairy milk. Sip and enjoy!